Brand Context
Research, create, or refine the shared brand brief used by marketing skills. Use for brand setup, positioning context, or changes that should carry across future work, rather than a single content draft.
RECIPE SPECIFICATION
When to use it
Establish or improve the one brand brief all marketing skills read in this project.
Choose another recipe when
Use the relevant marketing skill for a single deliverable that does not change shared brand context.
Example prompts
- Research my brand using this brief and website, then create a shared context file for future marketing work.
- Update our voice to be more direct while preserving our positioning and supported claims.
Required inputs
- A brand description or existing brand brief
- Website or supporting sources when available
Expected output
shared brand brief and supporting evidence
Safety note
Research and local drafting do not authorize publishing, outreach, spending, or changing external accounts. Preserve project boundaries, local user edits, and evidence restrictions. Do not send private context to unrelated services or claim a local edit has been accepted or synchronized in a hosted account.
Recommended next skills
NEXT STEPSBrand Positioning Workshop
Develop a differentiated, evidence-backed positioning hypothesis for a defined audience and buying situation.
Strategy · MediumBrand Voice Guide
Turn approved positioning, audience context, and writing evidence into usable, brand-specific voice rules.
Conversion · MediumLanding Page Copywriter
Apply approved positioning, audience, voice, and proof to a focused landing page that earns a clear next action.